G8 is an annual festival that brings together different creative industries on one platform. Representatives of design, architecture, music, games, media, fashion, cinema and contemporary art will gather here. The festival has been held in Moscow since 2017.
The main goal of the G8 is to show the potential of an economy based on creativity and share successful cases. This year, more than 100 speakers will present their projects and talk about changes in the creative industries after the pandemic. Their work will be evaluated by a professional jury. The detailed program of the festival is available on the website. The conference will be useful for journalists, photographers, creators, designers, bloggers, advertisers, media and art representatives.
Independent producer and curator Ksyusha Chekhovskaya will talk about the experimental project of the multimedia art space "Workshop" with the studio and the center for contemporary art "Tikhaya" in Nizhny Novgorod. And digital artist and NFT‑creator Anton Zanimonets will tell about how an uninhabited island in Indonesia has turned into a museum of digital art, where both real and virtual exhibits are exhibited.
Industry experts will tell about the pressing problems of designers. For example, at the festival, the audience is waiting for releases and performances from Roman Krikheli (Superposition®), Maxim Tenth (Duo Sapiens), Lila Rami (Clever Books), Mickey Rozov (PINKMAN), Katya Shashina and Boris Shilin (Alkali). And how creative fashion photography is developing in Russia will be told on the Photo panel.
In this panel, Anna Fefelova will talk about the musicAeterna residence and educational space. And Lily Brynis from the Shalash Foundation and Anya Sotnikova, Tamara Totchieva and Anastasia Golubeva from BBE — about the development of the community around educational projects.
Masha Pchelkina, executive director of Lifehacker and Burning Hut, will tell you how advertising works in niche media today, and Katya Ivanova, creative director of the Golden Tigers agency, will tell you about the advertising project "What does St. Petersburg taste like?" implemented jointly with the restaurant "Entrance from the Street". The institution was created by the charity organization "Nochlezhka", and former homeless people practice there.
How to work with Tik Tok today, how the promotion and monetization strategies have changed, will be discussed at the Bloggers section. They will also discuss working with influencers in conditions of crisis and blockages. Lina Lobach (ABC of Taste), Anatoly Lukashin (Sber), Maxim Lysenkov (Vizit Russia), Kirill Didenok and Your Marusya (Didenok team) and Ksenia Baryshnikova (PRT) will take part in the conversation.
A ticket to the conference costs 1,500 rubles. You can buy it on the festival's website.
This year, the festival will be watched online: exclusive broadcasts and live broadcasts from G8 performances will be held in VK Videos, and short videos with speakers will be available in VK Clips.
