For example, a Hollywood studio released six commercials 10-20 seconds long, and when they hit the Internet, they collected hardly a few thousand views. When they asked Dan to do these videos, here's what he did:
In the above interview, you will learn what video parameters should be with live examples (always look at the view counters ;)), how to make the right titles? headlines and generally make a video, how to get to the "Most Viewed" page, how to inflate the controversy in the comments with several accounts on YouTube, and how to evaluate the effectiveness using third-party statistics services TubeMogul and VidMetrix. It is very interesting to describe how video hosting sites, namely YouTube itself, relate to creatives like Dan.
The most interesting thing in this interview is, of course, examples of the implementation of viral videos, which are in bulk here.
And most importantly, remember that if the video has gone viral, then the probability that it happened by accident tends to zero with great speed.
The Secret Strategies Behind Many “Viral” Videos [TechCrunch]
